top of page

KR Igredients

 
Site_UFMA_Companies-27.png
kr-png.png
Screenshot 2023-10-10 at 13.07.24.png

Beginning

KR Ingredients is a food production company, founded in 2016 by Roman Kvashenko. The enterprise specializes in manufacturing vegan food, sauces and marinades, as well as ingredients for the B2B market.  

 

Prior to starting his own production company, Roman has already worked in the food industry for almost 15 years. He was importing foreign ingredients for the food industry from all around the world and worked with most market leaders in Ukraine.  In 2016, he decided to take a risk and start creating his own products. 

The main value for the brand is convenience. The marinade comes in a bag, which saves time for the customer. For example, you can marinade your products while on the way to the barbecue party.

 

Our story

By 2017 KR Ingredients launched Easy Grill marinades. The main value for the brand is convenience. The marinade comes in a bag, which saves time for the customer. For example, you can marinade your products while on the way to the barbecue party. The marinade has a variety of flavors that were released over the time: 5 peppers, savory, Irish whisky, BBQ, soy and ginger, as well as many other tastes. It also has a more natural option, with the base made from fruit jam. The marinades are sold in all national supermarket chains in Ukraine and is also being exported to Bulgaria and Macedonia. 

 

In 2020 the Wanted Vegan brand was launched. It is a plant-based alternatives brand. Its product range includes plant based nuggets, burgers, mince, chick’n Kyiv’s, sh’rimps, f’ish fingers and even ‘salmon’ and ‘tuna’ sashimi. Along with various other plant based products in different fields: sauces, deserts and dressings. 

 

The brand quickly rose to popularity in Ukraine. It is available in most national supermarket chains across the whole country. It is loved by lots of influencers and was featured in biggest Ukrainian media outlets.

WV Burger.jpg

KR Ingredients products:

  • WANTED VEGAN

  • plant based nuggets

  •  burgers, mince

  •  chick’n Kyiv’s

  •  shrimps

  •  fish fingers

  • ‘salmon’ and ‘tuna’ sashimi

  • Easy Grill

  • 5 peppers

  • savory

  • Irish whisky

  • BBQ

  • soy and ginger

KR Ingredients combines 20 years of expertise in food production with family values. Roman’s wife, Olha, has worked alongside her husband since the start of his entrepreneurial career, managing the company's finances. Their son Viktor has now worked in the company for over 5 years. Right now he is in charge for all of Wanted Vegan’s marketing and promotion. 

bottom of page